Company

S I E R R A _ C A P I T A L

PLACEMENT_AGENT

S I E R R A
C A P I T A L

P L A C E M E N T
A G E N T

Sierra Capital GmbH provides its financial services in investment brokerage and investment advice pursuant to §2 (2) No. 3 and 4 WpIG as a tied agent pursuant to §3 (2) WpIG, solely for the account and under the liability of AHP Capital Management GmbH, Weissfrauenstrasse 12-16, 60311 Frankfurt.

"We put the investor at the center of our placement approach.
A deep understanding of their investment needs, proactive coverage and personal dedication, paired with strong expertise and passion for the product is the key to a successful relationship."

Stephanie Prelle | Managing Director

Sierra Capital

Sierra Capital was founded in 2018 as a placement agent for alternative and structured investment solutions in Frankfurt, Germany.

Our primary objective is to bring together high-quality asset managers with our established institutional investor network in Germany. With Frankfurt being our home base, we operate in close proximity to the investors, which allows us to act as a reliable local representative for international asset managers. Our service goes beyond the pure placement of funds. We support our product partners not only with dedicated capital raising services, but also provide advisory support to asset managers in the product design phase, as well as acting as a local coverage specialist for ongoing investor servicing.

EXPERTISE

We are experts in liquid alternative and structured investment solutions. An expertise we have built over more than 12 years while working for international investment banks in the structured and liquid alternative investment products space in London and Frankfurt.

We have developed deep relationships with the German investor base while leading the distribution of liquid alternative investment solutions to German institutional investors for a global investment bank in Frankfurt.

With our background in structuring complex derivatives and covering international hedge funds and asset managers for many years, we are well positioned to select reliable and consistent established product partners, which we perceive to be the most suitable for the German investor base. Our broad network in the liquid alternatives space also allows us to source exceptional emerging managers, which can help to diversify traditional portfolios.

PHILOSOPHY

We put the investor at the center of our approach. Alongside an outstanding product, we believe a good understanding of investors’ needs, and a diligent service and sustained investor communication with high quality standards, builds the base of a successful placement approach. Competent and committed investor communication, also after the placement of a product, is essential for a stable partnership between manager and investor.

Vision and foresight for new developments is crucial for a successful selection of the most relevant asset management partners. When adoption new managers, the independence from any corporate structures allows us to be selective in the choice of our partners. We only represent managers that we believe to offer outstanding investment opportunities and that share our core values of high quality standards, reliability, diligence and transparency.

MANAGEMENT

Stephanie Prelle is Managing Director of Sierra Capital.

After her education in mathematics in Germany and the US, she started her career in the structuring team within the investment bank Credit Suisse in London.

This was followed by roles in the institutional client coverage teams at Credit Suisse and later Deutsche Bank in London. During this time, she was responsible for the coverage on complex derivative and strategic investment solutions to hedge funds and asset managers in the US and the UK, as well as pension funds and insurance companies in the US, UK and the Nordics.

In 2013 Stephanie moved to Germany to develop the Equity and Liquid Alternative Solutions business with institutional clients for Deutsche Bank in Germany. Since 2016 she held the role of Head of Equity Solutions for Germany and Austria.

In 2018 Stephanie left Deutsche Bank to set up the placement agent Sierra Capital.

Stephanie holds a Master’s degree in Financial Mathematics from Stanford University, California, USA and a Diplom in Financial and Economic Mathematics from Technische Universität München in Germany.